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Tuesday, February 5, 2013

Advertising Considered for School Facilities, Grounds

Enlisting help from a firm is one of four ways the Hatboro-Horsham School District is striving to expand its corporate sponsorship pool.

Advertising. Naming rights. Corporate sponsorships. Hatboro-Horsham School District hopes to make all of these more commonplace on district facilities and grounds. But, since adopting a school district policy last year, the district has not made as much headway as it had hoped and is considering—as one of a four-pronged process—the possibility of hiring a firm to help market the district to would-be advertisers. "We wanted to take a look at the idea of contracting with a professional," Bob Reichert, Hatboro-Horsham's director of business affairs told the school board during Monday night's work session. "We don’t have a lot of resources, time, energy and expertise to put together a real comprehensive program." So, on Monday, Bryan …

mac

9:55 am on Wednesday, February 6, 2013

Once again H-H out sources. Did they think to keep any local companies in business to do this job. Especially since they want local advertisers to sponsor their schools?   more ›

Thursday, September 20, 2012

H-H School Board OKs 1st Sponsorship Pact

The business partnership agreement between Hatboro-Horsham School District and the Horsham Athletic Club permits gym advertising in exchange for fitness training.

Hatboro-Horsham High School will save more than $8,000 in training student athletes and the Horsham Athletic Club will have several banners displayed on school property under a pact approved Tuesday. The in-kind business partnership is the first that the Hatboro-Horsham School Board approved following last month's approval of a sponsorship and advertising policy which would allow businesses, on a case-by-case basis, to offer services, or pay outright in exchange for advertising in school programs, or on school facilities.  District officials told Patch previously that the coordination with the Horsham Road gym is what spurred the need for the policy, which would also permit commercial businesses to pay for naming rights of district …

Eileen

8:47 pm on Thursday, September 20, 2012

Cool idea - thoughtfully done   more ›

Tuesday, August 28, 2012

Horsham Grants More Billboard Access

Under the approved ordinance, billboard companies could erect signs up to 25 feet high on three roads in Horsham Township.

Should billboard companies look to advertise in Horsham Township, officials are ready to tell them where to go. Precisely, prospects would be directed to County Line Road, Easton Road, or Route 309. Sections of those roadways are the only places in the 17-square-mile township that billboards are permitted under an ordinance that the township council unanimously adopted Monday night. Township planner E. Van Rieker said the thought in establishing the ordinance was to “make sure Horsham is challenge-proof” in terms of litigious battles that ensue when municipalities do not have regulations in place to provide for billboards. Prior to Monday’s adoption, the township had provided for signs up to 200 square feet in its I-3 industrial district, …

Tuesday, August 21, 2012

Hatboro-Horsham OKs Sponsorship, Advertising Policy

Hatboro-Horsham School District’s new board policy allows commercial businesses to advertise on district property or in printed materials, sponsor school events and potentially buy naming rights for district-owned property, including Hatters Stadium.

A Hatboro-Horsham School Board policy aimed at generating additional revenue streams through advertising and business sponsorships was adopted Monday night without any discussion.  The commercial sponsorship/partnership agreements policy establishes the general guidelines that businesses would need to adhere to when paying for advertising on district property, the district’s Web site, or in printed materials. The policy also lays the ground rules for sponsorships, which are defined in the policy as “a payment of money or other economic benefit to a school or to the District in exchange for recognition.” The third piece is partnerships, which may or may not generate funding, officials have said. Currently, Hatboro-Horsham High School is …

Monday, January 30, 2012

Small Business Boost

Staples is offering five small business owners $50,000 in free advertising.

Creating a buzz. Generating a greater awareness. Expanding a customer base.  Small business owners can get help with all of those things as part of Staples' "Give Your Small Business the Push It Needs" contest in which five small businesses can enter to win up to $50,000 each in free television advertising in their home market. Results from Staples' National Small Business Survey show that 52 percent of the 500 owners and executives of businesses having fewer than 20 employees said they would expand their business through advertising and direct marketing if they had a larger marketing budget.  “With more than 25 years of experience working with our core small business customers, we know that investing in marketing to grow a small business …

Sunday, November 27, 2011

Patch 101: Non-Profit Organizations Can Qualify for Free Advertising

Five percent of our ad space is free of charge to nonprofits.

As mentioned in a previous Patch 101 tutorial, Patch Gives Back to the Community, volunteering is a big part of Patch. We volunteer at least five times a year, list volunteer opportunities in our calendar and let groups make announcements when they're in need of volunteers.   At Patch we also designate 5 percent of advertising space to local charities and nonprofits free of charge. This way the organizations get a little in return for doing good deeds for the community.     Learn more about advertising opportunities here or contact the following representatives to learn more about whether or not you qualify for free ad space:   Stephanie Leicht: 610.451.4080, stephanie.leicht@patch.com; Nicole Mallon: 215.380.6685, nicole.mallon@patch.com.

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Theresa Katalinas

7:56 pm on Sunday, November 27, 2011

Hi Patti, I'll send you an email. Thanks for reaching out!   more ›

Friday, November 25, 2011

Patch 101: Advertise with Patch

Learn more about advertising opportunities with your local and nearby Patches.

Because Hatboro-Horsham Patch is updated, on average, five to eight times per day, delivering news, events, school sports, and more, and is your trusted local news source, it is a great spot to advertise. You can pick and choose the right custom ad in the towns you want, when and where you want it. The advertising team will provide you with your ad performance results on a monthly basis in person, and make recommendations that will enhance your campaign. Furthermore, all packages are custom fit for your advertising needs based on your goals and objectives. But why advertise online with Patch? You can reach affluent homeowners in Bucks and Montgomery counties and increase customer satisfaction through a positive branding campaign. At Patch …

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